Sable Signal Studio
Strategy, a monthly calendar, posting, stories and community management for salons, suites, spas and studios — from $395 a month.
Your feed is your window. It is also the thing that slides to the bottom of the list every single week, because you were on the floor with a client and the day got away from you. That is the job we take.
We build a calendar from your services, your season and what performed last month, then run it. Posts are written in your voice and drafted a week ahead, so you are approving in a batch instead of scrambling at nine at night. Stories go up between them to keep the account warm — the ones people actually watch: a colour formula, a before, a fifteen-second finish, the new retail on the shelf.
Engagement is the half nobody sees. Comments answered, DMs triaged, tagged photos reshared, the people who saved your last post gently pulled back. On the larger tiers that happens daily, because in beauty the account that replies is the account that gets booked.
Three places, in this order. Your content day — a photographer and a face off our own board, in your space, once a quarter or once a month depending on your package. Your own phone, guided by a running shot list we send you so you know exactly what to grab between clients. And light design work for menus, promos, price changes and announcements.
Stock is a last resort, not a strategy. Anyone can buy the same photo of a woman in a robe. Nobody else has your chair, your light and your work.
We will not buy you followers, run a giveaway that fills your account with people who will never book, or post a transformation that is not yours. We do not quote prices or take bookings in your DMs without written instruction — that is your business, and getting it wrong costs you a client.
One page a month: what went out, what got saved and shared, which posts drove profile taps and link clicks, and what we are changing next month because of it. If something is not working we say so in that report, not six months later when you ask.
The cadence
The reason a feed works is that it keeps turning up. Here is a typical week on The Salon — 24 posts, 20–25 stories and 8 videos a month, spread out rather than dumped on a Monday.
An example week, not a template we impose. Your real calendar is built around your quiet days, your promotions and when your clients are actually on their phones — and you see it before anything publishes.
Packages
Your feed handled the way your front desk handles the phone.
For the renter who owns their column
$395/mo
One location with a full chair count
$895/mo
A busy floor with a team and a book to fill
$1,650/mo
Med spas, multi-location groups and resort floors
$2,950/mo
Three-month start, then month-to-month · one point of contact · rates are base pricing, final pricing depends on scope and number of locations.
Add to any package
Good to know
We do — then you approve. Everything is drafted in your voice from a short intake at the start, and nothing publishes in your name that you have not seen. Approvals happen in a shared calendar, not a chain of texts.
Three places: your content day, your own phone footage (we give you a running shot list of what to grab between clients), and light design work for menus, promos and announcements. Stock is a last resort, not a strategy.
Fewer than you think. A solo renter is usually Instagram plus one — TikTok if you are building, Facebook if your clientele lives there. We would rather run two properly than five badly.
We handle comments and general DMs on every tier, and triage booking questions to you with a saved reply so nobody waits. We never quote a price or book an appointment on your behalf without written instruction.
Say so and it does not run. If a direction is not working we change it at the monthly report, not six months later.
One walk-through, one itemized plan. We answer within one business day, and there is no charge to find out what this would cost you.
Rates are base pricing; final pricing depends on scope and number of locations. We do not sell follower counts and we do not promise revenue.
